SELL YOUR SPEAKING TO ASSOCIATIONS VIRTUAL WORKSHOP
Free Preview Until March 31st 2021
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Other Modules in the Full Course
Module 1 | Positioning/Branding |
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Lesson 1 | Branding/Positioning/Selling |
Module 2 | Finding Associations |
Lesson 1 | Finding Associations |
Lesson 2 | Using LinkedIn to Connect with Association Decision-Makers |
Module 3 | Meetings Industry Publications & Events |
Lesson 1 | Meetings Industry Publications & Events |
Module 4 | Article Writing & Logistics |
Lesson 1 | Article Writing & Logistics |
Module 5 | Going Beyond Branding with Gerry Lantz |
Lesson 1 | Beyond Branding With Gerry Lantz - Preview |
Module 6 | BONUS MODULE - Covid-19 Success Strategies |
Lesson 1 | Bonus Module Covid-19 Success Strategies |
Beyond Branding with Gerry Lantz
This unit explores the necessity to move your brand from traditional to transformational. At this higher level, your customers and clients experience your brand which positions you as a thought leader in your industry or area of expertise. Gain the humanistic approach to your brand from Gerry Lantz and his years as a Madison Avenue advertising executive. Gerry states, “A brand is a promise of an experience” and that’s what you will learn. Gerry shares strategy, tactics, and tips to help you move your brand to the experiential level and emerge as a thought leader. Both are crucial for success in today’s business environment for speakers, consultants, and knowledge brokers.